{"product_id":"huile-modelage-sweo-puractiv-100ml","title":"Sweo Pur'activ Modeling Oil 100ml","description":"\u003ch2\u003eSweo Pur'activ Modeling Oil: the professional treatment to prepare, relax and revitalize the scalp\u003c\/h2\u003e\n\u003cp\u003eThe 100ml \u003cstrong\u003eSweo Pur'activ Modeling Oil\u003c\/strong\u003e is a professional treatment specially designed to accompany scalp massage. Its silky texture facilitates hand movements while providing an immediate sensation of comfort and well-being. It transforms every massage into a true care ritual, as pleasant as it is effective.\u003c\/p\u003e\n\u003cp\u003eThe scalp is often forgotten in the hair care routine, even though it forms the foundation of strong and healthy hair. Like skin, it is exposed every day to the effects of stress, fatigue, pollution, weather changes, and repeated technical treatments. These aggressions can disrupt its balance, cause tension, reduce skin comfort, and affect hair quality.\u003c\/p\u003e\n\u003cp\u003eUsed before shampooing or as part of an in-salon care protocol, this oil promotes scalp relaxation and ideally prepares the skin to receive the active ingredients of other products in the Pur'activ range. The massage stimulates skin microcirculation, helps release tension, and contributes to creating an environment conducive to stronger and more resistant hair.\u003c\/p\u003e\n\u003cp\u003eIts formula is enriched with carefully selected plant oils for their nourishing, softening, and protective properties. It respects the scalp's natural hydrolipidic film while providing a pleasant sensation of suppleness, without a sticky effect when used according to recommendations.\u003c\/p\u003e\n\u003cp\u003eSweo Pur'activ Modeling Oil is suitable for all scalp types. It can be incorporated into an anti-hair loss\u003ca href=\"https:\/\/www.mickaelcoiffeur.com\/produit\/lotion-anti-chute-sweo-puractiv-10ml-x-12\/\"\u003e, anti-dandruff,\u003c\/a\u003e \u003ca href=\"https:\/\/www.mickaelcoiffeur.com\/produit\/lotion-anti-pelliculaire-sweo-puractiv-12x10ml\/\"\u003esebum-regulating\u003c\/a\u003e or \u003ca href=\"https:\/\/www.mickaelcoiffeur.com\/produit\/lotion-seboregulatrice-sweo-puractiv-100ml\/\"\u003esoothing\u003c\/a\u003e routine to improve the quality of the massage and optimize scalp preparation before applying specific treatments.\u003c\/p\u003e\n\u003cp\u003eAt \u003cstrong\u003eMickaël PIEGAY Coiffeur\u003c\/strong\u003e, we know that a few minutes of massage can make all the difference. This professional gesture not only promotes relaxation but also helps distribute the products more evenly and improves the overall experience of the hair care routine.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy choose Sweo Pur'activ Modeling Oil?\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eFacilitates scalp massage.\u003c\/li\u003e\n\n\u003cli\u003eProvides an immediate sensation of relaxation.\u003c\/li\u003e\n\n\u003cli\u003eNourishes and softens the scalp.\u003c\/li\u003e\n\n\u003cli\u003ePrepares the scalp before a care protocol.\u003c\/li\u003e\n\n\u003cli\u003ePromotes better penetration of the products applied afterwards.\u003c\/li\u003e\n\n\u003cli\u003eSuitable for all scalp types.\u003c\/li\u003e\n\n\u003cli\u003ePleasant and professional texture.\u003c\/li\u003e\n\n\u003cli\u003eVegan formula\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eThe main active ingredients\u003c\/h2\u003e\n\u003ch3\u003eNourishing plant oils\u003c\/h3\u003e\n\u003cp\u003eThey provide suppleness, comfort, and nourishment to the scalp while respecting its natural balance.\u003c\/p\u003e\n\u003ch3\u003eEmollient complex\u003c\/h3\u003e\n\u003cp\u003eIt improves glide during the massage and provides an immediate sensation of well-being.\u003c\/p\u003e\n\u003ch3\u003eProtective agents\u003c\/h3\u003e\n\u003cp\u003eThey help preserve the scalp's natural hydrolipidic film.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eVisible results\u003c\/h2\u003e\n\u003cp\u003eWith regular use:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003ethe scalp is more supple and comfortable;\u003c\/li\u003e\n\n\u003cli\u003estress-related tension is reduced;\u003c\/li\u003e\n\n\u003cli\u003ethe massage becomes more pleasant and more effective;\u003c\/li\u003e\n\n\u003cli\u003ethe products are better distributed;\u003c\/li\u003e\n\n\u003cli\u003ethe scalp is perfectly prepared before specific treatments.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eDirections for use\u003c\/h2\u003e\n\u003cp\u003eApply a few drops directly to the dry scalp before shampooing.\u003c\/p\u003e\n\u003cp\u003eDistribute the product by creating several sections.\u003c\/p\u003e\n\u003cp\u003eGently massage for five to ten minutes using circular motions with the fingertips.\u003c\/p\u003e\n\u003cp\u003eLeave on for a few minutes if desired.\u003c\/p\u003e\n\u003cp\u003eThen continue with the shampoo suitable for your concern.\u003c\/p\u003e\n\u003cp\u003eUse once or twice a week.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFor which scalp type?\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eSensitive scalp.\u003c\/li\u003e\n\n\u003cli\u003eDry scalp.\u003c\/li\u003e\n\n\u003cli\u003eTired scalp.\u003c\/li\u003e\n\n\u003cli\u003eBefore an anti-hair loss treatment.\u003c\/li\u003e\n\n\u003cli\u003eBefore a purifying routine.\u003c\/li\u003e\n\n\u003cli\u003eAll hair types.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e💬 Mickaël's advice, your hairdresser\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\"Scalp massage is an often underestimated gesture. Yet, a few minutes are enough to transform your hair care routine. In the salon, I always take the time to perform this massage before certain technical treatments. It improves comfort, deeply relaxes, and perfectly prepares the scalp to receive the active ingredients of the treatments.\"\u003c\/em\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eMistakes to avoid\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eUsing an excessive amount of oil.\u003c\/li\u003e\n\n\u003cli\u003eMassaging with fingernails instead of fingertips.\u003c\/li\u003e\n\n\u003cli\u003ePerforming a massage that is too vigorous.\u003c\/li\u003e\n\n\u003cli\u003eNeglecting to rinse with a suitable shampoo.\u003c\/li\u003e\n\n\u003cli\u003eUsing a cosmetic oil not suitable for the scalp.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy buy your Modeling Oil from Mickaël PIEGAY Coiffeur?\u003c\/h2\u003e\n\u003cp\u003eAt Mickael Coiffeur, we favor professional treatments used in salons and selected for their quality. This oil fits perfectly into a scalp care routine and allows you to recreate the professional techniques performed during an in-salon protocol. Thanks to our expertise, we guide you in choosing the products best suited to your scalp.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy massage your scalp?\u003c\/h2\u003e\n\u003cp\u003eScalp massage is known to promote relaxation, improve skin comfort, and stimulate local microcirculation. When integrated regularly into your routine, it helps create an environment conducive to healthy hair and improves the application of professional treatments.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eDoes this oil make hair greasy?\u003c\/h3\u003e\n\u003cp\u003eWhen used before shampooing and rinsed properly, it leaves no greasy residue.\u003c\/p\u003e\n\u003ch3\u003eCan I use it on a sensitive scalp?\u003c\/h3\u003e\n\u003cp\u003eYes, it is formulated to respect all scalp types.\u003c\/p\u003e\n\u003ch3\u003eShould I leave it on?\u003c\/h3\u003e\n\u003cp\u003eA few minutes are enough, but you can extend the leave-on time according to your needs.\u003c\/p\u003e\n\u003ch3\u003eIs it suitable for men?\u003c\/h3\u003e\n\u003cp\u003eYes, it is suitable for both women and men.\u003c\/p\u003e","brand":"Sweo","offers":[{"title":"Default Title","offer_id":58698115547480,"sku":"1016","price":17.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/6510\/3704\/files\/1000040637_cdc7f4ac-982b-4c87-a3e8-90cc951661c7.jpg?v=1792141676","url":"https:\/\/mickaelcoiffeur.com\/en\/products\/huile-modelage-sweo-puractiv-100ml","provider":"Mickaël Piégay Coiffeur","version":"1.0","type":"link"}