{"product_id":"shampooing-detox-sweo-puractiv-500ml","title":"Sweo Pur'activ Detox Shampoo 500ml","description":"\u003ch2\u003eSweo Pur'activ Detox Shampoo: purify your scalp for light, radiant hair\u003c\/h2\u003e\n\u003cp\u003eThe \u003cstrong\u003eSweo Pur'activ Detox Shampoo\u003c\/strong\u003e 500ML was developed to provide deep purification while respecting the scalp's balance. Its professional formula cleanses effectively without being harsh on the skin or drying out the lengths. From the very first use, the scalp feels fresher, roots regain lightness, and hair becomes more supple.\u003c\/p\u003e\n\u003cp\u003eOver time, the scalp accumulates invisible impurities: pollution, excess sebum, styling product residue, dust, and fine particles. This buildup can disrupt its natural balance, promote rapid oiliness, decrease hair volume, and limit the effectiveness of hair care treatments.\u003c\/p\u003e\n\u003cp\u003eThanks to its purifying active ingredients, it eliminates pollution residue, excess sebum, and deposits left by mousses, hairsprays, waxes, or dry shampoos. This detox action helps oxygenate the scalp and promotes a healthier environment for hair growth.\u003c\/p\u003e\n\u003cp\u003eUnlike some harsh clarifying shampoos, the Sweo Pur'activ Detox Shampoo respects the scalp's natural hydrolipidic film. It provides a pleasant sensation of freshness without causing any feelings of tightness.\u003c\/p\u003e\n\u003cp\u003eIt is particularly suitable for people living in urban areas, those who use styling products regularly, or those who find that their hair gets oily quickly. Used once or twice a week, it allows you to start fresh on a healthy base and optimizes the effectiveness of other treatments in the Pur'activ range.\u003c\/p\u003e\n\u003cp\u003eAt \u003cstrong\u003eMickael PIEGAY Coiffeur\u003c\/strong\u003e, we consider scalp detox an essential step in a high-performance hair routine. A purified scalp absorbs the active ingredients of lotions and treatments better, which improves their effectiveness.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy choose Sweo Pur'activ Detox Shampoo?\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eIntensely purifies the scalp.\u003c\/li\u003e\n\n\u003cli\u003eEliminates impurities and styling residue.\u003c\/li\u003e\n\n\u003cli\u003eHelps regulate excess sebum.\u003c\/li\u003e\n\n\u003cli\u003eProvides a pleasant sensation of freshness.\u003c\/li\u003e\n\n\u003cli\u003eRestores volume from the roots.\u003c\/li\u003e\n\n\u003cli\u003ePrepares the scalp before a treatment course.\u003c\/li\u003e\n\n\u003cli\u003eSuitable for all hair types.\u003c\/li\u003e\n\n\u003cli\u003eVegan professional formula.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eKey active ingredients\u003c\/h2\u003e\n\u003ch3\u003ePurifying active ingredients: Vegetable charcoal and Aloe Vera\u003c\/h3\u003e\n\u003cp\u003eThey effectively eliminate pollution residue, sebum, and styling products while being gentle on the scalp.\u003c\/p\u003e\n\u003ch3\u003eRefreshing agents\u003c\/h3\u003e\n\u003cp\u003eThey provide an immediate feeling of long-lasting freshness and cleanliness.\u003c\/p\u003e\n\u003ch3\u003eGentle cleansing base\u003c\/h3\u003e\n\u003cp\u003eIt cleanses effectively without altering the scalp's natural protective barrier.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eVisible results\u003c\/h2\u003e\n\u003cp\u003eWith regular use:\u003c\/p\u003e\n\u003cul\u003e\n\n\u003cli\u003ethe scalp is visibly cleaner;\u003c\/li\u003e\n\n\u003cli\u003ehair stays light for longer;\u003c\/li\u003e\n\n\u003cli\u003eroots gain volume;\u003c\/li\u003e\n\n\u003cli\u003ehair gets oily less quickly;\u003c\/li\u003e\n\n\u003cli\u003esubsequently applied treatments penetrate more effectively.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eHow to use the Detox Shampoo?\u003c\/h2\u003e\n\u003cp\u003eApply a small amount of shampoo to wet hair.\u003c\/p\u003e\n\u003cp\u003eGently massage the scalp for two to three minutes to loosen impurities.\u003c\/p\u003e\n\u003cp\u003eEmulsify, then rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eRepeat if necessary.\u003c\/p\u003e\n\u003cp\u003eUse once or twice a week, alternating with your usual shampoo.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFor which hair?\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eHair that gets oily quickly.\u003c\/li\u003e\n\n\u003cli\u003eScalp burdened with impurities.\u003c\/li\u003e\n\n\u003cli\u003eFrequent use of styling products.\u003c\/li\u003e\n\n\u003cli\u003eDull hair.\u003c\/li\u003e\n\n\u003cli\u003eFlat roots.\u003c\/li\u003e\n\n\u003cli\u003eAll hair types.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e💬 Advice from Mickaël, your hairdresser\u003c\/h2\u003e\n\u003cp\u003e\u003cem\u003e\"I often recommend a detox shampoo before starting an anti-hair loss or anti-dandruff routine. A scalp cleared of impurities absorbs the active ingredients of treatments much better. It's a simple step, but one that really improves results.\"\u003c\/em\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eErrors to avoid\u003c\/h2\u003e\n\u003cul\u003e\n\n\u003cli\u003eUsing a detox shampoo with every wash if your scalp is sensitive.\u003c\/li\u003e\n\n\u003cli\u003eForgetting to rinse styling products out thoroughly.\u003c\/li\u003e\n\n\u003cli\u003eUsing water that is too hot.\u003c\/li\u003e\n\n\u003cli\u003eApplying treatments only to the lengths when the scalp is saturated.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy buy from Mickael PIEGAY Coiffeur?\u003c\/h2\u003e\n\u003cp\u003eAt Mickael Coiffeur, we select professional products used daily in salons. Each treatment is tested and recommended according to the actual needs of the hair and scalp. You benefit from professional hairdresser expertise and personalized guidance to choose the most suitable routine.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWhy is a scalp diagnostic important?\u003c\/h2\u003e\n\u003cp\u003eAn oily scalp is not necessarily a dirty scalp. Similarly, a sensitive scalp can be disrupted by an excess of styling products or pollution. Carrying out a diagnostic allows you to choose the appropriate treatments and avoid errors that can further unbalance the scalp. When in doubt, ask your hairdresser for advice.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eHow often should you use a detox shampoo?\u003c\/h3\u003e\n\u003cp\u003eOnce or twice a week is generally sufficient to purify the scalp without unbalancing it.\u003c\/p\u003e\n\u003ch3\u003eIs it suitable for colored hair?\u003c\/h3\u003e\n\u003cp\u003eYes, when used according to the recommendations. Alternate with a shampoo specific for colored hair if needed.\u003c\/p\u003e\n\u003ch3\u003eCan I use it before an anti-hair loss lotion?\u003c\/h3\u003e\n\u003cp\u003eYes, it is actually recommended. A purified scalp promotes better penetration of active ingredients.\u003c\/p\u003e\n\u003ch3\u003eIs it suitable for men?\u003c\/h3\u003e\n\u003cp\u003eYes, it is suitable for both men and women.\u003c\/p\u003e","brand":"Sweo","offers":[{"title":"Default Title","offer_id":58683100266840,"sku":"1012","price":17.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0986\/6510\/3704\/files\/sweopureactiv-detox-shamp500ml-800x800-1_8b7808b6-9bca-48fb-8ca9-973ee7a15402.png?v=1792141689","url":"https:\/\/mickaelcoiffeur.com\/en\/products\/shampooing-detox-sweo-puractiv-500ml","provider":"Mickaël Piégay Coiffeur","version":"1.0","type":"link"}