Kérastase

Kérastase technology stands out for its unique formulation charter, with powerful active ingredients, high-tech molecular complexes, and sensory textures. These care products coat the hair to enhance it, reveal all its radiance, and delicately perfume it. The different Kérastase ranges each address specific needs for visible results on all hair types. This tailor-made hair care service combines the performance of the best formulas from L'Oréal Advanced Research with the technical expertise of the hairdresser to meet the needs of both the scalp and the lengths.

First, choose the Shampoo suited to the nature of your scalp.

It is recommended to shampoo twice in a row: the first to wash the hair fiber and remove all impurities, and the second to allow the application of the components to the scalp and hair.

• Step 1: Wash, apply your shampoo directly to your scalp and wet hair. Massage to distribute the product throughout your hair. Protect your scalp by opting for flat-hand movements rather than using your fingertips. Rinse thoroughly. Gently towel-dry your hair. • Step 2: Wash, apply the second shampoo in the same way as the first. Massage the scalp. Leave on for 2 minutes. Rinse thoroughly. Thanks to this ritual, you will enjoy all the benefits of a Kérastase shampoo.

The Kérastase mask is a deep treatment that allows you to treat the lengths and/or the scalp. In just a few minutes of leave-in time, the mask repairs, protects your hair fiber, and makes detangling easier. Choose your mask from the range corresponding to your hair needs. Once you have applied your Kérastase shampoo and your hair is washed, towel-dry it. Distribute the mask through your hair, then massage the lengths and ends. Leave on for 5 minutes, then rinse thoroughly.

To take care of your scalp, you must ensure a healthy ecosystem to give yourself the best chance of having stronger hair from the roots

Having the right techniques and reflexes: Do not wash your hair with water that is too hot and do not rub with your fingertips, but gently lather the care product into your hair.

Having the right products: Using a suitable product is essential. For this, the hairdresser's diagnosis is paramount; you can also take our online diagnosis to discover which range suits you.

Biological factors such as stress, hormonal disruptions related to pregnancy, and nutritional deficiencies weaken the hair bulb, which gradually detaches from the scalp, leading to hair loss. External factors such as the use of heated styling tools or brushing can weaken the lengths. Finally, the sensitization of the roots due to these different factors also causes the growth of thinner hair from the root, and therefore more fragile. The Genesis ritual promotes hair anchoring, strengthens the fiber, and reduces reactive hair loss by 84%. After a few applications, your hair fiber is intensely nourished and damaged areas are repaired.

After bleaching, hair becomes sensitized and tends to dry out. It needs care and hydration. At the same time, the appearance of unwanted yellow undertones is almost inevitable. Products enriched with ultra-violet pigments then help prevent this yellowing for a blonde with unique reflections. The Blond Absolu range is formulated with two key ingredients that help hydrate and protect all types of blonde. Hyaluronic acid, widely used in skincare products, helps fill the fiber to help it retain moisture. Edelweiss flower brings protective and antioxidant properties to the Blond Absolu formulas.

Over time, the scalp tends to lose firmness, become more sensitive, and dry out. The hair fiber, meanwhile, becomes duller and more brittle. It thins, causing a lack of volume, body, and suppleness. The Chronologiste range is the promise of exceptional anti-aging care and overall effectiveness: the scalp and lengths are regenerated, full of vitality.

Keep your color vibrant thanks to the Réflection ritual. Ideal for colored hair, this range helps lock the pigments into the heart of the hair fiber, for a color enhanced day after day. Thanks to their unique formula, Réflection care products also act deeply on the hair fiber: your hair is particularly soft and protected from all external aggressions.

Curl Manifesto is the range dedicated to all types of curls. Thanks to a unique combination of moisturizing, strengthening, and defining agents, the Curl Manifesto range delivers intense care to curly, coily, and kinky hair. This care ritual highlights exceptional ingredients to enhance the natural shape of your curls and offer them the perfect balance between hydration, definition, and strength. It's up to you to create your routine according to your curl type!